Niche B2B business: cargo GPS navigation + recurring map update service. 15 years, its own line, repeated revenue from Baltic fleets.

Description

Existing business, 15 years in a narrow niche with a high barrier to entry: cargo/professional navigation and map update service for Baltic fleets (EE/LV/LT). 80% of the gross profit comes from two areas - cargo navigation and recurring map update service (margin 100%), and not one-time sales. The customer has been coming back for updates for years. Operations are automated (Erply, auto-synchronization with suppliers, new adaptive website).

Why is it a strong asset:
Recurrent map update service is the core. Repeated revenue from the captured B2B fleet base, margin ~100%, there are practically no direct competitors in the Baltics - a subscription without churn.
A narrow niche with a high barrier - cargo/professional navigation, not a price war in mass electronics.
Built-in repeat sales mechanism - driver rotation: new driver → new navigator.
Diniwid’s own line—control over product and margin.
15 years of brand experience in the RU and ET segments, well-established processes.

Automated - low entry threshold: synchronization with suppliers, Erply, new website, landing page for fleets, Google Ads, Merchant Center, SEO monitoring.
Growth points (honestly): works reactively, without base marketing - leverage (CRM, update reminders, fleet reactivation); point of sale service, owner training included.

What's included: domain + upgraded website naviseade.ee · Diniwid line + assortment · inventory (according to inventory) · conditions with suppliers · Mahtra 1 point (rent is transferred) · processes + training · technical infrastructure · customer base of fleets · OÜ (transaction structure is being discussed).

Finance:
Confirmed by Erply data, details are under NDA.
• Revenue €48–60K/year · gross margin 58% · 80% profit - recurring lines · update service - margin 100%.
• Owner-operator income (SDE) ~€20K/year (if self-employed).
Business quality of profit, not turnover.

Reason for sale: owner moved, can't run the outlet; operating system for automatic processes; training for the service is included.
CTA: Request financial data under NDA and arrange a meeting in the store.
Alexander 5538600· info@ naviseade.ee · www. naviseade.ee ·